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We are Mad about real people
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are Mad about TRUTH
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are Mad about REALITY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are Mad about CONTRASTS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
WE ARE MAD FACTORY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT TECHNOLOGY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT ADVENTURE
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT LIFE OF ADVENTURE
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT QUALITY OF LIFE
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
WE ARE MAD FACTORY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT EMERGING CULTURES
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT KNOWLEDGE
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT ORIGINALITY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT ECCENTRICITY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
WE ARE MAD FACTORY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT REAL FACTORS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT REAL FACTS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT MAD FACTORS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT MAD FACTS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
WE ARE MAD FACTORY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people.
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We are Mad about real people
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are Mad about TRUTH
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are Mad about REALITY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are Mad about CONTRASTS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
WE ARE MAD FACTORY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT TECHNOLOGY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT ADVENTURE
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT LIFE OF ADVENTURE
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT QUALITY OF LIFE
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
WE ARE MAD FACTORY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT EMERGING CULTURES
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT KNOWLEDGE
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT ORIGINALITY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT ECCENTRICITY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
WE ARE MAD FACTORY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT REAL FACTORS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT REAL FACTS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT MAD FACTORS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
We are MAD ABOUT MAD FACTS
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people. -
WE ARE MAD FACTORY
Welcome to Mad Factory – a Brand Strategy Agency created
at the confluence of Research, Strategic Planning and Design
to help you create and sustain long-lasting, respectful
and mutually beneficial relations with people.
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Mad factory was born under the premise that
people are
at the center.People reveal themselves through their choices, their lifestyle, their convictions, their passions.
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We are not drawn by the mirage of what is obvious and easy to misinterpret.
Rather, we get enthralled with the behaviours that stand out from the clutter,
because diversity and uniqueness are exciting.
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We are ready to observe actions, listen to words, recognize facts, no matter how mad they are, to interpret reality in its infinite shades and translate it into actionable recommendations and tangible actions
to shape
the future.
Listen to the Facts
Interpret the Facts
Shape the Facts
Listen to the Facts
Interpret the Facts
Shape the Facts
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Observing and “reading” the reality that surrounds us requires a multi-angle perspective, each providing
a unique and complementary meaning.
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That is why Mad Factory analyzes not only opinions, but above all behaviours, physiological and spontaneous reactions, emotions, prejudices and preconceptions,
leading to a rich interpretation
able to separate itself from the mundane and create differentiation.
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Our method is fully ad-hoc and modular, able to offer our clients a quick and efficient response to their insight needs; no one-size-fits-all,
each project is built to respond to the objectives.
